iPhone purchase “Experience”

I picked up an iPhone yesterday and was rather lucky in doing so.  I learned a bit about the lines as well, which I’m sure has been blogged about enough already but I didn’t find anything with a quick google search. Moreover, my experience at the Apple store at Knox Henderson could be different than those of others or those who have opted to work with ATT.

I called the Apple store yesterday around 1815 and actually assumed they were out of stock. My question was along the lines of “Hi, do you know when you will get more phones and when I should be there to have the best chances of getting a new phone?”. To my surprise her answer was that they had phones in stock and I should arrive ASAP if I wanted one. I then kindly asked my friend, who was driving, to haul ass to the Apple store.

When I arrived there was a small line outside the Apple store. I entered the store and asked someone about the line and what I should do because I could see people holding white vouchers and I didn’t want to get in line for nothing. The associate stated they’d given out the last voucher and would be giving out no more; at this point I stated I was very disappointed would not have wasted my time if a representative on the phone had not told me there were phones in stock.

As it turns out, the vouchers were being given out because the purchase and activation process takes so long. Apple is personally selling, activating, configuring, and answering questions for EVERY SINGLE iPhone customer. As it turns out, they limited the number of vouchers because there wasn’t enough time in the day, not because they were out of stock.

I do have one suggestion. Find an Apple store in a Mall so the line outside the store is indoors and air conditioned. It got up to a lovely 103F yesterday and sweating outside isn’t much fun. We tried to buy margaritas to drink while in line but forgot it’s illegal to leave a restaurant with a drink.

Last but not least – it seems all of the ATT stores in Dallas are only fulfilling pre-orders and they are not expecting store shipments for 10-21 days (…which grew from 3-5 days)

So in conclusion, your chances of a getting a phone at this time is random, the lines are BYOB, and the wait is because of the stupid in-store-only activation process.

iPhone purchase “Experience”